Client
Pawz
What was delivered
Brand Identity
Brand Design
Marketing Design
"Pawz" is an independent organization that aims to provide organically grown ingredients to our beloved pet's plates. Because they too deserve to eat authentic meals.
A welcoming identity that's full of life was the name of this game. Designs that allow our favorite little friends to shine uniquely while still keeping the brand's integrity alive. We aimed to keep the brand logo professional while still showcasing the fun nature of the brand.
Run with it. Pawz out!
It was important for us to highlight our little friends' fun and unique natures within our marketing design. The main focus, of course, being the animals. Saturated colors, compositional fun, and showcasing the inviting and adorable nature of our pets are what we wanted to focus on when it came to these designs.
The Pawz Motto!
From beginning to end, our main focuses have been to create inviting pieces/products that won't stray people away from looking at Pawz and what the brand offers. We wanted to make sure that our packaging had the same love and care we put into our brand. It's more than just pet food; It's food for the pets we call best friends, a product made with those best friends in mind. The personality of these products are our beloved pets.
